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  • What extrusion actually does to a protein

    Kibble is made at 140°C and above. Here is what that temperature costs, in plain language, and why we cook at 68.

  • The portion is the product

    Most feeding guidance is a range printed on a bag. A range is not a portion, and the difference shows up on the scales.

  • Why we name the boat

    “Salmon” on a label can mean eleven different things. Naming the supplier is the cheapest honesty available to us.